At the heart
of your story

We get insights into the line-of-sight of brand story-tellers. By bringing to life the consumer, we advocate the value of knowing them. 

Big enough to cope
small enough to care

We collaborate with like-minds all across the globe, without losing who we are and what we stand for. Our network is big but our core is nimble.

Our work will make
the difference

  We create actionable insights & unconventional strategies. By impacting both business & consumer, we serve all phases of a brand's development.


Project Hightlights



thisMemento opens office in Berlin

thisMemento has always been about family. A family of like-minded individuals, distinctly unique but equally aligned on chasing similar goals and dreams. Clients, consumers, colleagues, they all are family.
This is the way we work, get things done, inspire, learn, teach, help and make change happen. 

All with the support from our beloved family, which by now has grown into a global web of amazing people. And gratefully keeps growing in ways that exceed our expectations. We consider ourselves to be extremely lucky and deeply thankful. 

With this said, we are very proud to announce that our family has found her second home

In the bustling heart of Berlin’s Mitte area, thisMemento is opening her office in collaboration with our amazing Romy Uebel. Part of the thisMemento since the beginning, this step is nothing more than a celebration of mutual respect and synergic ambition to discover what the future has planned for our family. 

We are excited beyond belief and want to thank every single one of you.
As without you, we wouldn’t have been where we are now... :)




Basketball is like a War

What do you do when you meet a young man who's so dedicated to his passion that he wants to make it his life? You document it for posterity, for him, for us and for you.


That's what we did with Chinedu Bowens, a 18yo basketball fanatic from north London, his home-court, TPL, Turn Pike Lane.  A guy who wakes up at 5 am every day to start his regime, trains 12 times a week and epitomises the 10,000 hour theory of success - to realize his dream of making it to the NBA...It's never easy coming from Europe.

His icon is the legend, Michael Jordan and he bases his life on a quote from MJ's book Driven From Within' - 'Nothing of value comes without hard work'. Watch his ambition as he plays at school at his home-from-home TPL and shoots hoops in his shower-slides in the dark.