FREELANCE rESEARCHER / BRAND STRATEGIST —

This Memento is best described as an immersive insight and strategy agency with offices in Amsterdam and Berlin. We have made it our mission to get under the skin of people by applying anthropological methods to research.

We are looking for a Freelance Creative Qualitative Researcher / Brand Strategist at medium or senior level; someone who can translate briefings from diverse (mostly lifestyle) clients, know how to go about creating insights and are able to create tailor made strategy and can build a presentation to share with passion to the client.

As a Researcher, you must be able to immerse yourself in diverse topics and be enthusiastic and comfortable about interviewing; dialoguing with real people IRL and online.

As a creative Brand Strategist you would be responsible for developing positioning and strategic recommendations for a great diversity of brands. You know how to get to the heart of the matter quickly and how to articulate it well. This way you know how to bring the strategy to life and translate it into the right copy and visualization. You think out-of-the-box, you are conceptual and you know how to express this powerfully and with conviction. When the plans are implemented, you maintain creative control and overview during the entire production process, from desk research + moderation to the final report.


COMPETENCIES

Experience

  • At least 3 to 5 years of demonstrable experience (at HBO work and thinking level)

  • Qualitative consumer research and insight study

  • Anthropology study

  • Macro and micro trend desk research

  • Design thinking

  • Brand strategy

      Skills

  • Working with Office 365, Sharepoint, Keynote and Toggl

  • A very good command of the Dutch and English language (speaking and writing)

  • A very good command of the German and/or French language (speaking and writing) is a +

  • Knows how to create a great insight

  • Can put together a great Keynote deck

  • A good presenter

  • Analytically strong

      Personality

  • Curious, analytical, creative, visual

  • Empathetic – Open to listen and learn

  • Interested in different topics and cultures

  • Passionate about brands and lifestyle

  • No 9 to 5 mentality

  • Self-starter, driven to do good work without losing sight of the big picture

  • Creative all-rounder, but also commercially oriented

  • Not a soloist, but a team player

      Logistics

  • Currently lives in (or around) Amsterdam, Berlin or Paris 


 

KEY RESPONSIBILITIES

  • Research

  • Analysis

  • Insights

  • Recruitment of the amazing people we get to meet

  • Filing / storing data

  • Desk research

  • Brainstorming on research design

  • Client liaison

  • Building discussion guides

  • Planning the infield

  • Going infield (Travel)

  • IRL Moderation(FG, deep-dives, duos, triads, online panels etc) and note-taking

  • Ideation/brainstorming

  • Writing insights and positioning

  • Supervise / manage concept and design of the deck

  • Creating and writing insights

  • Creating/designing decks and presentations

  • Presenting the finalized deck

If this sounds like you, do not hesitate to send in your resume and portfolio along with a cover letter explaining —

  • What parts of your professional background and personality that makes you a perfect fit

  • Your current location and availability to travel

— to info@thismemento.com.